About course: 

We offer a highly in-demand, dynamic program in pharma management. The program provides in depth knowledge in pharma industry, management of pharma business, supply chain management and pharma sales.The objective of  Pharmaceuticals Management course is to develop students,.

This Course certificate holders in Pharmaceutical Management can pursue doctoral level courses in field of Pharmaceutical Economics, Health Systems Pharmacy Management etc., if they are interested in higher studies.Those who are looking for a job after Graduation in Pharmaceutical Management can join reputed pharmaceutical companies like Cipla, Ranbaxy etc. as Drug Distribution Manager, Sales Manager or Marketing Manager. Experienced  graduates can get into post of Deputy General Manager or Regional Manager in reputed public sector pharmaceutical companies like Indian Drugs and Pharmaceuticals Ltd (IDPL), Hindustan Antibiotics Limited (HAL) etc.


Duration: 1.5 hours
when: 29th Feb 2024
Timing: 12 PM AfterNoon

Webinar Outline:

I. Introduction (5 minutes)
A. Welcome and Introduction to the Topic
B. Overview of Pharmaceutical Industry Landscape
C. Importance of Efficient Production, Quality Control, and Sales & Marketing Management

II. Pharmaceutical Production Management (20 minutes)
A. Understanding the Basics of Pharmaceutical Production
B. Key Factors Influencing Production Efficiency
1. Regulatory Compliance
2. Supply Chain Management
3. Process Optimization
C. Strategies for Streamlining Production Processes
1. Lean Manufacturing Principles
2. Automation and Technology Integration
3. Capacity Planning and Resource Allocation
D. Case Study: Successful Implementation of Production Management Techniques

III. Pharmaceutical Quality Control and Assurance (20 minutes)
A. Significance of Quality Control in Pharma Industry
B. Regulatory Framework and Compliance Requirements
C. Essential Components of Quality Assurance
1. Batch Testing and Analysis
2. Documentation and Record-Keeping
3. Continuous Improvement Initiatives
D. Implementing Quality Control Measures Effectively
1. Quality by Design (QbD) Principles
2. Risk Assessment and Management
3. Training and Development of Quality Control Personnel
E. Case Study: Ensuring Product Quality through Rigorous Quality Control Measures

IV. Pharma Sales and Marketing Management (20 minutes)
A. Overview of Sales and Marketing Dynamics in Pharma
B. Market Analysis and Segmentation Strategies
C. Developing Effective Sales and Marketing Strategies
1. Multi-channel Marketing Approaches
2. Customer Relationship Management (CRM) Systems
3. Sales Force Effectiveness Techniques
D. Compliance in Sales and Marketing Activities
1. Ethical Promotion Practices
2. Adherence to Regulatory Guidelines
3. Monitoring and Reporting Mechanisms
E. Case Study: Achieving Market Success through Strategic Sales and Marketing Initiatives

V. Q&A Session (10 minutes)
A. Open Floor for Questions and Discussions
B. Addressing Participants' Queries and Concerns
C. Providing Additional Insights and Resources

VI. Conclusion (5 minutes)
A. Summary of Key Takeaways
B. Importance of Integration Across Production, Quality Control, and Sales & Marketing Functions
C. Closing Remarks and Next Steps

Certificate: Yes all participants will get a certificate